By OkayGoal 
Photo Credit: USA TODAY Network | Reuters
The Columbus NWSL club, which will start playing in 2028, announced that it will reveal its team name, crest, and colors on December 7.
The unveiling will kick off a week of events for fans, including a free Fan Fest at ScottsMiracle-Gro Field on December 12. The club will play its home games at that stadium, which is also the home stadium of the MLS side Columbus Crew. The Crew and new NWSL side share majority owners in the Haslam family.
A statement from the club states that the branding is “unique to the professional women’s team and distinct from the Columbus Crew, while also embracing the long-standing legacy of soccer in Central Ohio.”
“Fan feedback was central throughout this extensive process,” Haslam Sports Group Managing Partner Whitney Haslam Johnson said. “We heard from thousands of fans, and their input helped inspire an identity that is unique for our women’s team and embraces what makes Columbus and our community special.”
