By OkayGoal 
For years, women’s soccer gear has lived in the shadow of a flawed assumption: that shrinking and recoloring men’s products is enough. IDA Sports has built its entire mission around proving otherwise, and with the release of the Helia Club Turf, that argument becomes harder than ever to ignore.
This isn’t just another product drop. It’s a statement about what happens when a brand actually listens to and works with its customers.
The Helia line, first introduced in 2025, marked a turning point in women’s-specific footwear. But the Helia Club Turf takes it further – refining, reworking, and rethinking what performance should feel like for female athletes. Compared to the original Rise Turf, the upgrades aren’t just technical, they’re experiential. Nearly 30% lighter, the Helia Club Turf is built for speed in a way that feels immediate. First steps are quicker. Cuts feel sharper. And over the course of a full 90 minutes, that difference adds up in a real way – less fatigue, more freedom to just play.
But what really stands out isn’t just the innovation, it’s the intention behind it.
The Helia Club Turf isn’t just a follow-up to a popular model, it feels like a reset. Instead of sticking with what worked and calling it a day, IDA went back to the drawing board and asked a better question: how can this feel even more natural for the player wearing it?
Every detail of the Helia Club Turf is rooted in research specific to women’s biomechanics. A roomier toe box allows for natural movement. A secure heel cup gives you that locked-in feel without being restrictive. These aren’t flashy add-ons, they’re fixes to problems female athletes have been dealing with for way too long.
At the end of the day, this isn’t just about a new pair of cleats. It’s about progress in a space that’s been overdue for it. And for players, that progress shows up in the moments that matter – quicker reactions, more confidence, and a game that feels just a little more like your own.
So if you’ve been playing in cleats that don’t quite feel right, this might be your sign.
Try the Helia Club Turf for yourself and feel the difference. You are built to breakthrough.
Fast. Dynamic. Confident.
Shop the IDA Helia Club Turf Now: https://www.idasports.com/products/ida-helia-club-turf?variant=51891037503770